SlyBrand

I went to an encouraging lecture by James Yood tonight at Rhodes College. It was encouraging because of his thesis refuting the idea that the New York strain of contemporary American art is the only valid channel out of which culturally relevant art is created. He helped me to be proud of my city, content to be a local artist, and honored to have an art museum in Memphis like the Brooks. Oh yeah, he also confirmed my latefound love for the city of Chicago.

Starbucks gets a fiver.

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Oh, to be a Level 5 Leader.

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I couldn’t resist busting out a “fiver” for this renaissance of a classic American icon. Thanks to Brand New for shedding light on the subject.

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Ever see something that just says it all? Like a symbol or logo that has that unexplainable “it” factor? Philosophers of old called the “it” factor the quinta essentia, or the “5th element.” It’s that mystical thing, working behind the scenes, that seems to just hold everything together. And apart from the really lousy movie from the late 90’s starring Bruce Willis, we’re pretty intrigued by the whole idea. We’re creating a new category called “Five” just for that topic.